Milhouse |
2006-10-03 00:56 |
Quote:
Originally Posted by Karel Jansens
I think someone should remind Jobs -- preferrably with a 2-by-4 -- that, if your product name is turning into a generic denominator, there is exactly nothing you can do about it.
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Well there is - by enforcing your trademark you reduce the risk of genericide, which is precisely what Apple Computer Inc. appear to be doing.
Quote:
Originally Posted by Karel Jansens
Both Engadget and SlashDot have reported cases where Apple's lawyers sent C&D letters to people/companies who named their product (which, I hasten to add, had absolutely nada to do with "portabe", "music", "playing" and/or "downloading") something with "pod" in it.
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If Apple Computer Inc are going after people/companies who use the term "pod" for non-portable, non-music playing and non-downloading musical devices then it is actually quite ironic - even hypocritical, and possibly without merit - when you consider the recent legal verdict handed down in the recent Apple Corps Ltd. vs. Apple Computer Inc. courtroom drama. The court found in Apple Computers favour, focusing mainly on the following clause from the original Apple vs. Apple agreement:
Quote:
4.3 The parties acknowledge that certain goods and services within the Apple Computer Field of Use are capable of delivering content within the Apple Corps Field of Use. In such case, even though Apple Corps shall have the exclusive right to use or authorize others to use the Apple Corps Marks on or in connection with content within subsection 1.3(i) or (ii) [the Apple Corps catalog and any future music], Apple Computers shall have the exclusive right to use or authorize others to use the Apple Computer Marks on or in connection with goods or services within subsection 1.2 [Apple Computer Field of Use] (such as software, hardware or broadcasting services) used to reproduce, run, play or otherwise deliver such content provided it shall not use or authorize others to use the Apple Computer Marks on or in connection with physical media delivering pre-recorded content within subsection 1.3(i) or (ii) (such as a compact disc of the Rolling Stones music).
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The way I read it, as long as these "pod" devices make no reference to Apple Computer Inc., have nothing to do with music playback or recording, and basically cannot be confused with an iPod, then I see little reason why Apple should resort to sending out the C&D letters (pot, kettle).
On the other hand, if these devices do fall into the "Apple Computer Field of Use" then yes, Apple Computer has every right to enforce it's trademark in whatever way it sees fit.
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