Additionally, let us not forget that Microsoft has been trying, and trying repeatedly for years (more a decade) to try, and fail, to beat the leading brand of mobile device--even when Palm was the leading device and sales floundered, Windows Mobile devices didn't really take off. Nobody wanted it even when they had the best opportunity to take over. Apple quickly came in and took that away. Nokia is siding itself with a proven historic loser in the mobile space. I won't EVEN start explaining how well Zune did compared to iPod, Sansa or anyone else in the portable music devices. Microsoft has a history showing that they can't really make a "cool" or catchy device people want.