What is going to be so special for this phone to attract that kind of money? It is another phone from Nokia that runs MeeGo not Symbian, it is probably not going to open as N900 and we will have to rely on the developers to get apps and Nokia for updates (that may never happen !) I like the swipe, but really, not for that money, price shouldn't be any more than the current price of E7 or N8 which is between AUD 400 and 490. It is just another phone from Nokia to keep it going in the smart phone market and hence should be competitively priced and frankly, it is not going to much advantage over Galaxy S (not even SII) other than the swipe..... I stand corrected though.