Kindle Fire is very impressive for that price.
7" IPS screen, dual core OMAP 1ghz processor, 512RAM(that is a bit low).
http://www.engadget.com/2011/09/28/a...199-price-tag/

Very strong showing by Amazon. If this sells like a hotcake and they manage to make this global i could it actually see them fighting there with other Android manufacturers, iOS and possibility with Windows 8 in the long term.