And yet another silly name for a mobile linux OS. When will these companies see that the more successful platforms have names that are either descriptive of the OS/device itself or have a name with a universal appeal and a little relevance. I do hope this OS is successful but I would not want to have to explain all of that warm wind stuff and why they called it so when someone asks me, just before the inevitable "Can it play angry birds?" is uttered.
LOO would be a great name if they used it as an acronym for Linux Oriented OS. It pretty much tells you what it IS. But yes they will soon exhaust themselves of silly OS names. I mean after all, Klingon is still rather a limited language.
Though he mispronounces it, you'd think a CEO would get things like that right :-/ Idle speculation: meltemi isn't just a wind, but a Mediterranean one in particular like the first four (mistral, scirocco, gregale, bora). Could be something that's been in the works for a long time. The first I've heard of it was here, but it sounded more like "future disruptions" territory than a S40 replacement for "next billion". On the other hand this is a strong hint that the WSJ didn't get their wires crossed.