If you run it fully (covering in-prog ads) there should not be a problem (or running hacked/rooted os would also be). If you get all functionality on different hw, who cares? It is available for dl at one place or another (unless the place was living from ads, but can't imagine ovi store living of ads, or the webos marketplace doing it). No value lost, more users (possible income), single 'free' devs/authors opposing could be just removed