Yep, but the Plan B actually made sense and Nokia's situation wouldn't be so catastrophic now if they would had taken the plan B. :::
Jumptap is the leader in targeted mobile advertising. Reaching 95 million mobile users in the U.S. and 142 million mobile users worldwide, Jumptap uses its extensive technology portfolio, as well as industry-first partnerships with third- party data providers, to understand mobile audiences better than any other ad network and provide intelligent targeting with scale.