Anssi Vanjoki, Executive Vice President for Multimedia at Nokia, made no bones about his company's newly emergent relationship to Apple. "We are competing with Apple on all fronts with all cylinders," he remarked. "There is a very deep philosophical difference between us and Apple ... we're all about openness ... we encourage people to tamper with our devices." Indeed, the N-Series tablets have to this point been as much about growing a developer community as they've been about moving units. Vanjoki also made it clear that the N810 is not yet a mainstream gadget, declaring, "This will not be Nokia's most successful product," but rather a product for the "Tech Leaders," a group positioned as a stepping stone from the Ultra Geeks who bought the N770 and the mainstream consumers who are interested in other Nokia products.
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