Last week I went to go see a movie in a local theater of a large-chain theater franchise and was surprised to see a full-on pre-movie, pre-trailers advertisement video advertising the Nokia Lumia 920. At first, I couldn't help chuckling at the ad--but then I started to realize that people AROUND me were also chuckling a bit at it or making disparaging comments about it running Windows. I already figured that this was what they would have to deal with but seeing it in practice with a random and large number of people I don't know really solidified it for me. People hear "Windows" and then you try to tell them that it's going to be on their phone.. and the reaction seems to be something along the lines of, 'No way!" I'm pretty sure Elop, as a former sycophantic Microsoft henchman, probably never considered that people might have a negative impression or reaction to Windows on their phone, even if just in name. Funnier still is that most of the people seeing these ads today probably didn't even remember the horrible tragedy that WAS Windows Mobile for the past decade, or else I'd think that impression would have been even worse. At any rate, considering some of the comments I could hear were along the lines of, 'but my phone already does that!' the ads don't seem to be impressing anybody.