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Posts: 207 | Thanked: 552 times | Joined on Jul 2011
#1588
Originally Posted by Kangal View Post
Let's fast forward a year, to Q2/13.
Nokia has doubled its shipments. Its greatly reduced its advertising/R&D costs.
It is beginning to bare the fruit of its labour. However the figures are still low, meaning anythings possible.... but if the figure continues at current pace, it leaves Nokia with 12M sales which is "sustainable" for a firm of this size. Something like 30M would be a more "healthy" state for an OEM of this calibre.
Last quarter only NOKIA's volume increased, their sales in terms of money did not.

Increasing your volumes wont make your company more 'sustainable' if you don't make some money.