Thread: Let's talk Nokia stock. Really.
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Lumiaman
2013-11-23 , 16:36
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#2272
Originally Posted by qwazix View Post
Let's say that going WP was the right choice. Now convince me that announcing it one year before baving anything to show was worth it. And that not selling the N9 everywhere while there were still no Lumias was the right choice. And that not waiting to launch on WP8 directly was correct. And not allowing first-gen lumias to upgrade was sane (which could clearly be done, Wp8 on HD2 is a testament to that), and not bringing loved features like lpm earlier was ok, and marketing Lumias to teenagers alienating the traditional Nokia userbase was the correct course of action.

And many more... (europe vs US targeting, old hardware specs, abusing PureView name etc.)
The goal and effect of the announcement is debatable. In a large organization like NOKIA, the regular MBA school will teach you that you need to align everyone in the organization towards a new goal. Elop saw that in house software was not competitive, and his announcement was not unexpected. Every other company has dropped Symbian way before Elop announced it. He probably had internal sales figures that showed huge declines in China and India and an ominous trend downwards. He took a risk. You got to take a risk. He and the board (remember, he discussed everything with the board, these were NOT one man decisions) decided that this is a way to go, align everyone to one direction and forge a new path. His new job after that was to try and compete. NOKIA already lost way too many years wasting it on touchscreen Symbian, and in this biz, 6 months makes you obsolete. So he had incredible disadvantage moving forward with a new OS. Interestingly, they were considering Android at the end, whether this was a bluff to get MS to pay more, who knows. NOKIA is an example of a company that could not adapt to current market conditions fast enough. Nothing to do with Elop, all had to do with antecedent factors that held NOKIA in the first place.