I wholeheartedly endorse this view: what is the point of advertising the second sale as 15.00 to 17.00 CET when you know you don't have (or don't intend to provide) an adequate number of items, given what was seen in the morning?

I was into the site at most a few minutes after the 2nd flash sale went live (it was a few minutes early too by my reckoning), had the phone in my shopping basket and then the (overloaded?) system went catatonic until an "out-of-stock" message appeared.

All-in-all, I felt toyed with. Unpleasant.