One thing I like is (even though I still think it's vaporware) how transparent their intentions are:
"We want to sell a 'secure' phone. When talking privacy, people will buy anything when you sell it as 'coming from <a European country>', so we need to move there, at least on paper."

I am always amused, how people use

• Younited by F-Secure, because it comes from Finland, so it must be secure (yeah, until it got sold elsewhere)
• Threema, because it's from Switzerland, so it must be secure
• Telegram, because it's not from the US, so it must be secure (yeah, it's originally from Russia, but it moved to Germany, so we can now trust it)
• ...and many other services with this reasoning

Yet they cannot check the server code of either of those, so it's left to their blind trust.

So Turing might at least serve as a lesson to those who think everything is that black&white