I would not put it so pessimistically

How I see it; there's a guy (or team) that has a wonderful idea of a new cloud framework, and they would like both to make money with it and keep it open source simultaneously.
So, they team up with some VC from Silicon Valley and form a company to productize their thing, creating a also an open Community version. The company side is set up to provide paid support to corporate entities that want to have the goodies and pay for it.
The developers want to make their baby perfect, they have lots of ideas how to enhance it but the moneybags don't want to hear about that at all, they just want to sell a dropbox replacement gizmo.
The new exiting stuff gets brewed in the Community Version, and the Coporate version starts to lag back... Finally the developers just decide to quit the company 'cos it's boring and backward.

All is OK, nothing lost there really.

Well, after that happens the VC's notice that the promising startup is just a marketing doozy leftover, all the talent leaked away. So they poull the plug, just as well.

Still, nothing's lost, the developers are happily spinning the new stuff with a new name. It just is better and more beautiful than the last one.