[citation needed], however 'the general public' usually cares for whatever marketeers want them to care. Not if but when Apple comes out with a QWERTY slider, you can be 100% sure the general public will desire a QWERTY slider more than anything else in the world and will claim that combining the smart elements of the smartphone with the physical elements of the regular phone is the greatest technological breakthrough since sliced bread. It's only a matter of time.