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Posts: 2,152 | Thanked: 1,490 times | Joined on Jan 2006 @ Czech Republic
#4
Originally Posted by Texrat View Post
When manufacturers offer their own wares up for sale, they run the risk of offending retailers (who are direct customers). They typically sell at list to avoid that.
Thanks for the enlightenment, never thought of that. I was really wondering why Nokia shop has the highest price. The next question is why they are selling it directly at all? Perhaps the high profit pays the expenses of keeping the (intentionally low volume because of high price) direct sales channel alive so it evens out and makes sense somehow.
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