By "back" I don't mean that you were doing it more than once but that it had been done more than once and, well, there you were.
Not trying to whip up the dead horse, though. I just think you were making an assumption about end users that may not be true. When I pull maemo.org up, I see Downloads very boldly displayed, and see NumptyPhysics highlighted. That's a good signal SOMEthing for end users is going on.
So... is there a place on Internet Tablet School to inform your customers what's available at maemo?