Thread
:
Wow! Nokia N97 Demo
View Single Post
jolouis
2009-05-05 , 13:57
Posts: 631 | Thanked: 837 times | Joined on May 2007 @ Milton, Ontario, Canada
#
18
I don't have any inside tracks with Nokia or the like, but my bet would be that they're one of the better placed ones to evolve as required into the future. Yes, on one side, you've always got the big corporate culture trying to stick to the existing profit models (they make money after all, why give up on them); on the other hand I think it's pretty obvious that there is a huge "think ahead to cool new possibilities" group/component that's also helping to keep Nokia in the right ball park going forwards. The NITs and even things like N97 are clear cut examples of this.
And while you can interpret that quote various ways I think it does actually show a very clear and modern understanding of the challenges of trying to be a profitable device creator in a changing market space. It's akin to Apple saying years ago "Okay guys, we fought the home computer battle, it was good and all, but we need to refocus on recurring revenue and alternative devices to continue to try and grow"; keep the same corporate "Apple will solve all of your problems as long as you only want to do what Apple deems possible" approach, and things work out. I think the Nokia guys have a very good point which is a lot of people do have that "internet = free" mentality, which especially from a mobile device vendor is the complete opposite of what they want; however I'd also point out that the fact that Nokia is recognizing the point and trying to work towards making a viable business plan around dealing with it is a very positive sign; there are a lot of big businesses out there that just try to ignore changing trends and "milk the existing markets" for as long as possible (thank you wireless carriers!) in my mind Nokia's proven that they have enough forward sight to be able to keep up.
Quote & Reply
|
The Following User Says Thank You to jolouis For This Useful Post:
theflew
jolouis
View Public Profile
Send a private message to jolouis
Find all posts by jolouis