Who does it appeal to? Easy... the people that shun all of this KDE vs. Enlightenment vs. Gnome talk that is so pervasive here... in simpler terms, not many people in the audience here. I mean, why in the world are you asking me about something you truly don't give a damn about? I hate to sound aggressive; however explaining this is much like me listening to N900 announcements. I may be interested in the technology but I've already made my decision about it.