No, that is the ideal situation. The actual situation is that people need a computer but for every minute they have to spend on learning new things about it, there's one minute they'd rather use on something else lost. They will gather the information they think they need, or they will ask for advice from someone they know. Those someones opinions are usually based on a quite different point of view.

Most people care more about their spare time than their operation system. They are told to buy this or that computer by people who do care more about the operating systems than the poor consumers spare time.

Personally, I am quite ignorant about dog breeding and cat races. Knowledge for the sake of knowledge is not a point in itself. People want a computer they can use without too much fuzz.

And RTFM is a four letter word.