Thread: Nokia World 2009 news from Stuttgart
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Architengi is offline Architengi
2009-09-03 , 08:36
Posts: 362 | Thanked: 109 times | Joined on May 2009
#69
Originally Posted by ysss View Post
@archi: you want a device with general appeal and high market penetration like the iphone, is it? that 'stylish and simple' niche is cornered by apple. nokia is trying a different approach here 'open and empowering' with their 'mobile computer'.

I know what Nokia is doing, and they can continue having many devices with different forms and inputs, but, IMO, they also need that ONE-device-HAS-ALL. And yes, that "stylish and simple" is Apple's but simple with something like you said "open and empowering" and better camera, computer-like experience is still available for Nokia to have that one device that channels people and creates a brand in itself. They only want to rely on "Nokia" brand, but IMO that is not enough for device visibility... They need device visiblity... and in a forest (X6, 5800, 5230, N97, N900) you cannot see THAT tree.
Learn from Apple: make it simple, put an easy name on it and make it popular... the copy-monkey will want that banana.