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The CEO of Nokia might be getting fired! LG's GW990 not coming out either!?
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mrojas
2010-05-03 , 22:56
Posts: 733 | Thanked: 991 times | Joined on Dec 2008
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Now, let me be very clear on one thing:
Let's not misunderstand Nokia's strategy and how its divisions work on that. Very roughly speaking, Nokia tends 3 segments:
The "dumbphone" segment: This is where the very cheap handsets with Symbian S40 sell. Primary rivals in this sector are the cheap handsets LG, Huawei, etc; and this is the most global market.
The "business" segment: This is where the E-Series with Symbian S60 live. Primary rival here is Blackberry.
The "high-end" segment: This is where the N-Series with Symbian S60 used to live. I say "used" because now this segment has been divided into "cheap-end" Symbian S60 will live (like the Nokia N8) and the "bleeding edge-end" MeeGo handsets will live. Primary rivals here are Apple, HTC, etc.
There is much to criticize in Nokia's strategy in the high-end, and some of it is very valid.
However on the other segments Nokia is doing very good. And when people cry bloody murder when they see phones like the Nokia C-6 released, they don't realize that Nokia didn't stop everything to make the C-6. It is just that its corresponding division finished it and launched it, while, at the same time, the high-end is working on a new N-Series.
That is how big is Nokia.
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Last edited by mrojas; 2010-05-03 at
22:59
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