Cutting edge technology gives you a reason to use their products although you should know better. People wouldn't give up their privacy for only half-baked, boring content, right? The bait has to be attractive.

And for many this strategy seems to work. They don't think much about it... like: Why do they give it away for free? (I bet some people even think Google has to be good because they give away all these services for free.)

Google gives away your data to the authorities. They answer thousands of requests per year. (Where "one" request my be anything from "Tell me about person X" to "Give me all information about anybody who ever visited site Y".) I wouldn't want my data to show up in files of the US or UK authorities.

Even more dangerous: They have the data. We know who controls these huge amounts of data today, but you cannot be sure who does tomorrow. Any regime (or new owner of the company) could use the data tomorrow to single out, abduct and torture people based on anything they like. Sexual orientation, religion, friends, political points of view, it's all there in the database. Never been so easy.

Knowing the danger and still keeping this business running is irresponsible - and evil.

Oh, and there's more, of course. Companies of a certain size are always evil. They have too much power. Google, for example, has the potential to change the whole internet to its likings. They introduced their own DNS service, they introduce a replacement for http, they have their own browser and now even two operating systems under their control... Heaven! Microsoft did only half of that and was always considered "bad". Why shouldn't Google be? Because they let you edit your documents for free? Are people that cheap?