Skyhook, pioneer in using Wifi for map positioning, recently sued Google for unfair competion. Looking at the court papers shows one way of "peeing in your pants" by giving Google the control of your business. Google has forced Motorola and another anonymous Android manufacturer from shipping products that compete with Google maps:

"(Google....) instructing Motorola and Company X that they were under "stop ship" order and were prohibited from shipping phones with Skyhook's XPS embedded."

Do no evil, or whatever.