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Posts: 139 | Thanked: 224 times | Joined on Nov 2007 @ San Francisco, CA
#127
I think Nokia's strategy is still sound, however their execution (so far) is piss-poor.

They should continue with S40 and S^3 selling it to consumers that need a phone, want to surf the web and play the occasional game. Don't sell the OS (or platform) here, but features.

However, Nokia needs a high end "eco system", and they need it now. And if Meego powers these high end devices, so be it. Assuming that Meego is ready and covers the basics software wise (good phone sw, very good browser, good email etc.), then the hardware they deliver becomes important.

The first device they bring should be ridiculously overspec'ed and over priced: Make it a dual (better quad) core, 4" "retina +" resolution screen, etc. Make it look cool. Price it 50% more expensive than iphone ($900 - $1000 in the U.S.) and find some elite channels to sell it. Market it: "Not everyone is able to buy our best phone ever", and sell a few units (maybe even less than 50,000). Maybe find a few features catering to a certain set of people (phone is the "keyless entry" for your new bling BMW, etc etc.).

Soon after that follow up with a series of reasonable devices (running the same software, but affordable hardware). Touch screen only, a version with keybord. Increase screen size to tablet form.

And develop and improve the software continuously. Make sure to have "best of breed" browser experience on your Meego phones (best browser addresses 50%-75% of "missing app problem" compared to competition). Post comparison everywhere on the web showing how much faster and better your browser loads a**gadget's bloated web site or some of those flash driven sites.

So, what Elop should say: I've looked at our options, and I am comfortable with our choice of Qt and Meego for our most advanced devices. And I will make sure that we deliver - now!

Now, if Nokia can't deliver on their Qt / meego / Symbian stratgy, why on earth should they be able to deliver on an Android / WP7 strategy?