Thread: Nokia - Microsoft partnership (merged threads)
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Crashdamage is offline Crashdamage
2011-02-12 , 14:59
Posts: 670 | Thanked: 747 times | Joined on Aug 2009 @ Kansas City, Missouri, USA
#1266
Originally Posted by benny1967 View Post
In this article you can read a lot about previous strategic partnerships Microsoft established... None of them seems to have been successful.
Clearly the Nokia board was both desperate and blinded by M$ dollars and paid no attention to any of that. Probably never even checked into it. Might've stayed with MeeGo if they had.

Is there anything in this NoWin-deal that would make it different from either previous MS-deals or previous "long-term-strategies"? Can we seriously hope to see both Flop and NoWin gone again by 2013? Or do we have indications that this time it's different, this time the long-term-strategy will really be long-term?
Well, you have 2 huge, powerful, cash-rich companies teaming up in a last-ditch effort to stay relevant in the mobile 21st century world. What's different now is both know that unlike prior efforts if this fails they may never get another shot. M$ in particular is nothing if not relentless, and has the cash to do whatever it takes to make WP7 a player. Like search and gaming, they can and will pour money into this until it gets traction.

There will be no more changing strategy or direction, just cash-backed dogged determination. M$ probably also put heavy fines against Nokia in the 'partnership' contract for early termination of the deal. Nokia is 'all in' with M$ now and likely not wearing protection.
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