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Posts: 457 | Thanked: 600 times | Joined on Jan 2010
#16
Read this somewhere else:

Nokia and Microsoft will each contribute services and technology to one another and co-brand the collaborations. For example, Nokia will integrate with Bing and maybe call it “Nokia search, powered by Bing,” while Microsoft will integrate Nokia’s Maps services into its search engine and maybe call it “Bing Maps, powered by Nokia.” No definitive branding has been established yet.
Nokia just has to make sure that services are branded as nokia services on their own phones. They need the option to switch to another OS or service provider if the love ends.