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2009-10-12
, 16:26
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Posts: 1,096 |
Thanked: 760 times |
Joined on Dec 2008
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#132
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Originally Posted by spinnukur
well, after some research, I think it won't be so much buying Sprint as getting into some of Clear's spectrum and/or onto their network and doing some tower partnering so that t-mobile can pretty much flick the switch on nationwide 3g and also promise 4g in the next little while.
Exactly, plus if the 4G is rolled out more extensively on both it'll make it easier to combine both networks, from my understanding.
we'll see.
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2009-10-12
, 16:58
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Posts: 569 |
Thanked: 159 times |
Joined on Sep 2009
@ District of Columbia
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#133
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Originally Posted by klinglerware
If the $50 unlimited rumor is true, the implication is that T-mobile is willing to cannibalize the revenue stream coming from it's high-value power users in order to attract more lower-value consumers. To close the thought, that would further imply that the data hungry "power user" really isn't a big part of the T-mobile customer base to begin with.
Edit to add: It seems risky to offer unlimited data as part of this package from a financial point of view, especially since separate data plans can potentially add incremental margin (especially with regards to subscribers with the premium phones).
We all keep saying unlimited data, but we have yet to know which data plan...If my memory serves me correctly T-Mobile has four plans--$9.99, $19.99, $34.99 smartphone, $34.99 Crackberry. So as far as we know the data plan if the $50 is true could be the $9.99 or $19.99 one with maybe the possibility of the smartphone or crackberry plan costing you an additional $15 to add ( still cheaper than other all-in-one plans still ).
__________________
To find yourself, think for yourself
-Socrates 469 BC
To find yourself, think for yourself
-Socrates 469 BC
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2009-10-12
, 18:00
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Posts: 1,513 |
Thanked: 2,248 times |
Joined on Mar 2006
@ US
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#134
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Originally Posted by klinglerware
I agree with you - the $50 unlimited rumor doesn't make sense.
If the $50 unlimited rumor is true, the implication is that T-mobile is willing to cannibalize the revenue stream coming from it's high-value power users in order to attract more lower-value consumers. To close the thought, that would further imply that the data hungry "power user" really isn't a big part of the T-mobile customer base to begin with.
Edit to add: It seems risky to offer unlimited data as part of this package from a financial point of view, especially since separate data plans can potentially add incremental margin (especially with regards to subscribers with the premium phones).
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2009-10-12
, 18:36
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Posts: 103 |
Thanked: 44 times |
Joined on Sep 2009
@ Nashville, TN
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#135
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I (personally) think it ($50 plan) is just so crazy it might work.
Customers are frustrated about the complexity of the plans, bills, etc. This simplifies the billing and their workers to sell something to potential customers that much easier "Your bill will be $50, period".
I think they will see a huge boost in subscribers, and while they may lose some of their margins on data plans, most likely even people who don't really use the data aspect will get on the plan because a) they understand it b) its probably about the same (or less) than what they were already paying.
If they can keep up with network capacity, it could be a huge payoff in the longrun.
Customers are frustrated about the complexity of the plans, bills, etc. This simplifies the billing and their workers to sell something to potential customers that much easier "Your bill will be $50, period".
I think they will see a huge boost in subscribers, and while they may lose some of their margins on data plans, most likely even people who don't really use the data aspect will get on the plan because a) they understand it b) its probably about the same (or less) than what they were already paying.
If they can keep up with network capacity, it could be a huge payoff in the longrun.
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2009-10-12
, 18:42
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Posts: 1,312 |
Thanked: 736 times |
Joined on Sep 2009
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#136
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author=Darkjedi link=topic=11376.msg230400#msg230400 date=1255365578
Ok guys, I have it from a source, someone who is "in the know" and they say unofficially of course that NOT A SINGLE WEBSITE has guessed what project dark is. They laughed at the rate plan speculation. Can't say much more.
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2009-10-12
, 18:50
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Posts: 1,513 |
Thanked: 2,248 times |
Joined on Mar 2006
@ US
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#137
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Originally Posted by jsuggs
At $50 for voice and data, they would lose a lot of their margins. The only way this works is if the voice and data plan is actually a data only plan with VoIP explicitly permitted.
I (personally) think it ($50 plan) is just so crazy it might work.
Customers are frustrated about the complexity of the plans, bills, etc. This simplifies the billing and their workers to sell something to potential customers that much easier "Your bill will be $50, period".
I think they will see a huge boost in subscribers, and while they may lose some of their margins on data plans, most likely even people who don't really use the data aspect will get on the plan because a) they understand it b) its probably about the same (or less) than what they were already paying.
If they can keep up with network capacity, it could be a huge payoff in the longrun.
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2009-10-12
, 19:19
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Posts: 4,556 |
Thanked: 1,624 times |
Joined on Dec 2007
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#138
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It could be data, that's run through TMobile servers (like their current web2go). Which isn't a real data plan that smartphones like the iPhone or n900 would use.
__________________
Originally Posted by ysss
They're maemo and MeeGo...
"Meamo!" sounds like what Zorro would say to catherine zeta jones... after she slaps him for looking at her dirtily...
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2009-10-12
, 22:34
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Posts: 30 |
Thanked: 3 times |
Joined on Oct 2007
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#139
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Originally Posted by somedude
If Project Dark does not involve the N900, I will be disappointed, because it will mean no N900 for a while. It's hard being a gadget lover without much disposable income...
This is from the guy who runs Tmonews.com.
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2009-10-12
, 22:51
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Posts: 35 |
Thanked: 20 times |
Joined on Sep 2009
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#140
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Originally Posted by somedude
There's always a good chance that it will be marketing b.s., of course.
Ok guys, I have it from a source, someone who is "in the know" and they say unofficially of course that NOT A SINGLE WEBSITE has guessed what project dark is. They laughed at the rate plan speculation. Can't say much more.
If T-Mobile wants to go from 4th to 3rd, they need to cut prices. In the US, everyone who can afford a phone has a prepaid or postpaid cell phone. So, the conversion prospects are:
0. Current smartphone customers paying more than they'd like.
1. Current prepaid dumbphone customers on other carriers who want a smartphone but can't afford the data charges.
2. Current prepaid dumbphone customers looking to pay less for voice and text.
3. Current postpaid dumbphone customers looking to pay less for voice and text.
A $50/unlimited everything plan hits (0) and (1) for sure, possibly (2) if they can imagine a use for a smartphone, and maybe a few of (3). That's how T-Mob can grow their subscriber base quickly. Oprah isn't going to do it.
This seems bloody obvious to me, but never underestimate the ability of a management team to think that fancy marketing will trump basic economics.
Edit to add: It seems risky to offer unlimited data as part of this package from a financial point of view, especially since separate data plans can potentially add incremental margin (especially with regards to subscribers with the premium phones).
Last edited by klinglerware; 2009-10-12 at 16:30.